6 Ways To Profit From Resale Rights Packages
(c) Charlie Page
Have you seen these resale rights packages that are
floating around the Internet?
You know the pitch. It usually goes like this ...
Get 792 eBooks, 312 videos, 843 audio files, 19 pieces
of software and access to five powerful membership
sites for only ten bucks!!
Usually, there are literally thousands of "special
reports" thrown in the deal as well.
Often, it sounds **so** good we can't pass it up. So,
we pull out the Visa and spring for the 17 or 27 or 47
bucks.
Sounds great, until you discover that it's practically
a full time job to download and organize the stuff,
much less actually read it!
So it just sits there, gathering digital dust on your
hard drive. Another 47 bucks down the tubes.
If that sounds familiar I have good news for you today.
Now there is a way to recover your investment in that
resale rights package, and even profit from it as well.
And it's not selling the package to someone else!
These techniques will work for you whether you own a
website and sell your own products, publish an ezine,
or sell as an affiliate.
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The good thing about the size of these packages is
that they contain information about a variety of
topics. And, many of the eBooks and reports are
little known, yet of good quality.
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1. USE THEM AS TARGETED BONUSES FOR YOUR PRODUCTS
What you do here is find those products within the
resale rights package that compliment your site and
offer them as a bonus for ordering your product.
You stand out from the crowd and will see an increase
in sales because targeted bonuses almost always
increase sales.
2. BUNDLE THEM AND SELL THE BUNDLE
What you do here is find every eBook, audio, video, or
report having to do with a specific TOPIC and then sell
the package as a product to people who want that
product.
Since most resale rights packages are topic-specific
this is actually quite easy to do.
How do you choose a topic? My advise is to stay with
big themes like these.
* Health and Fitness
* Making Money Online
* Affiliate Marketing
* Creating and Selling Products
* Sports
* Family
After you create broad-based packages like this you can
then "niche" them down to very specific topics like ...
* Blogging
* Copywriting
* Building your firs website
* Raising kids with ADHD
* Tennis for beginners
By creating both the broad based and very specific
packages you can have more products and appeal to a
larger audience.
Advertising your bundles with pay-per-click and ezine
advertising works very well since both are so targeted.
Another great way to sell your bundle is to visit
forums and make special offers.
If you don't have a product to sell yet this is the
fastest and easiest way to create your own product, and
is what many of the "how to create a product" courses
teach.
3. USE THEM AS UNANNOUNCED GIFTS
People love to be surprised. What you do here is put a
note on your website that you are including an "secret
bonus" when people buy your product.
Retailers have done this for years and called it a
'grab bag'.
Then add one product a week for about eight weeks to
your follow up series for clients.
Your clients will love your generosity and you will see
your refund rate drop like a rock. A win-win.
4. USE THEM TO BUILD YOUR MAILING LIST
What you do here is to offer an eBook, video, audio,
etc. in exchange for subscribing to your ezine or
information.
This one works! Most smart marketers know that people
want a little extra, and here you are giving them that
extra while getting what you want.
The key here is to choose a product or products that
support or compliment the messages you will be sending.
5. USE THEM TO BOOST YOUR PAY PER CLICK RESPONSE
You know that people always want something for free,
right? One great way to use that to your advantage is
to spice up your page with a free offer and include
that in your pay-per-click advertising.
People who view pay-per-click ads often scan those ads
looking for freebies and then visit those sites first.
Using products from resale rights packages as giveaways
gives YOU the edge when it comes to pay per click.
HOT TIP: Include the fact that you offer a gift in the
headline of your pay per click ad. People scan
headlines first.
6. USE THEM AS CONTENT FOR ADSENSE WEBSITES
The Google AdSense model - having a content rich site
and making money by displaying ads - is automatic and
effective. But it takes *lots* of content, and that's
where resale rights products come to the rescue!
In most cases you can disassemble these information
products and REPURPOSE the content as information for a
website.
Best of all - you don't run the same risk of a
duplicate content problem like you do with private
label articles.
That's because VERY few people have had this idea, and
even fewer have acted on it, and fewer still will
choose the *exact* product you choose to use.
So grab some resale rights books, take them apart and
make each chapter of a resale rights book a page on
your new website, and then display context sensitive
ads (like Google AdSense) and make some automatic
money!
Fast, easy and oh so automated -- a true win-win!
There you have it: Six ways to make your investment in
resale rights packages pay big dividends.
Just like finding an old coin on the street only to
discover it's rare and valuable, dusting off a resale
rights package and turning it into pure profits is
smart marketing and a great use of your resources.
And that's a beautiful thing indeed!
Charlie Page helps people succeed online with products
that educate combined with personal support.
http://www.CharliePage.com
Charlie Page
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